Stories inform our beliefs, beliefs our actions, and actions create the systems that run our lives – at work, at home and in our communities. If we want different systems, we must tell different stories. Cue The I AM Docuseries – a 6-part series mapping the impact of stories to systems across the most complex and pervasive themes shaping modern womanhood today: Storytelling, Pleasure, Power, Motherhood, Abortion, and Money. The series, created and executive produced by IT ALL Media, is a culmination of 3 years (and arguably a millenia) of research interviewing women on the tensions and impossible standards of modern womanhood, and the pursuit of the mythical “it all.”